There are a million reasons why you don't have a blog - or haven't kept it up, or hate posting. Even when you know that good business blogs increase Web site traffic and customer acquisition. What are your reasons?
1. What if they don't like me (and say bad things on my blog)?
Opening yourself up for negative feedback can be scary, unpleasant and downright maddening. However, in a study by Forrester Research (reported here by AdWeek), only 16% of Internet users trusted the content of corporate blogs. Ouch!
...we'ved moved! To read the rest of this article, here's the direct link at Fine Point Writing.
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